Differly Founder & CEO Isabelle Perrault recently gave a 1-hour webinar with TEC Canada on the topic of innovation that we think will be well worth a watch for anyone in a leadership position.

Innovation is the creation of new value by doing something different. Unfortunately for most organizations, doing something different is easier said than done. Successful organizations secure their ongoing success by codifying clear, repeatable, and predictable ways of doing business. These are organization that have figured out how to win in the existing market, and they organize themselves from the ground up to be exceptionally well prepared to meet the challenges of yesterday.

But what about the future? In this engaging talk, Isabelle demystifies innovation and provides practical tips for organizations looking to overcome barriers to innovation and to foster behaviors that enable a culture of innovation.


From start to finish, Isabelle's passion and expertise shone through, making it no surprise that her session generated an impressive 6.5% engagement rate—well above the average 3.85% on LinkedIn.

We had over 1000 people tune in, all captivated by her engaging and insightful content. Isabelle’s natural ability to connect with our audience of CEOs and business leaders across Canada made the complex topic of innovation accessible and interesting.

- Steven Christopherson, Senior Digital Marketing Specialist at TEC Canada

You can view the webinar on TEC Canada's website or watch it on YouTube

If you would like to talk to use about Isabelle speaking on this subject at your event, or if your organization needs help figuring out how to develop a successful culture of innovation please contact us today!


About the author

Ian Clark

Ian Clark has 20 years of experience leading business growth and innovation in retail and B2C environments supporting a diverse range of functions including operations, procurement, marketing, finance, and IT. For over 10 years his focus has been solving challenging business problems and driving bottom-line impact by leveraging data and digital technologies.

Throughout his career Ian has applied curiosity, creativity, and constant learning to improve business performance and advance the status quo. Ian has extensive experience with data analytics, systems integrations, cloud computing, data engineering, and full-stack web development. He used this knowledge to dramatically improve operational efficiency and introduce operational discipline.

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